Our mission is to increase the breast health IQ of BIPOC and underserved communities and eliminate disparities in breast cancer outcomes.

First-time, late-stage breast cancer diagnosis is preventable. There is clear evidence that women of color need different preventative measures. For our Founder and President Laura Crandon, she needed to be referred to additional screening after a dense breast mammogram, but she wasn’t. So, an aggressive form of cancer had 5 months to grow before she discovered a lump during a self-exam in the shower. Even after neoadjuvant chemo. The tumor was stage 2b.

A world where no woman is surprised by breast cancer so late that her options are limited.